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T&I PHILOSOPHY & VISION

Our philosophy is that the more you know about the wine the more you enjoy it.

We believe that the best wines are:
Ecologically conscious
Come from Family owned wineries

We believe that France and Spain offer a fantastic diversity of quality wines from good values to prestigious styles.

Our most important role is to make sure the wine’s story is carried to the final consumer.

With our carefully selected collection of French & Spanish unique wines, the vision is to establish a sales force of passionate wine experts that personally know the winemakers and present their wines directly to retailers/restaurateurs.
One link only between the producers and the retailers/restaurateurs ensures the perfect story telling.
We want our sales associates to visit each producer and learn directly from them. T&I organizes every year Educational Wine Trips for the sales associates and customers. See Educational Trips

Having a close relationship with our customers will guide us in what the market needs and what should be sourced.

Having a close relationship with our winemakers will help us innovate by bringing to the market the results of their magic.

With this vision, TRADITIONS &INNOVATIONS aims to develop across the world and bring its wines and their stories to most metropolitan areas.

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